The business challenge
Cargo customers need to understand the route, service choices, and how to ask for help before they can make an enquiry. The presentation brings those first questions into the foreground.
Selected work
Sinar Matahari Cargo
A clear digital introduction to Australia–Indonesia shipping, bringing service information, quotation requests, and direct contact into one recognizable website.
Our approach
We centered the introduction on the Australia–Indonesia route and organized the visible navigation around services, shipping information, and customer questions. Quotation and WhatsApp actions give visitors two clear ways to start.
What we delivered
The website design brings together a route-led headline, service navigation, supporting trust messages, and a consistent contact hierarchy. The supplied hero shows how these elements work together in the first view.
- Website design
- Content structure
- Customer journey
Behind the website
The information structure connects the route statement to service discovery and enquiry entry points. This helps turn a broad shipping offer into a sequence a prospective customer can follow: understand the route, explore the service, then contact the business.
Design decisions
Purple anchors the visual identity while yellow distinguishes the primary quotation action. Port imagery gives context to the service; short supporting messages make reliability and pricing themes easy to scan without obscuring the main headline.
What the work enables
The presentation gives prospective customers a clearer starting point for understanding the shipping offer and choosing a contact channel. It establishes an identifiable digital presence.